Happy Friday, Hatchbuckers! We have our weekly roundup of great small business articles for you today that focus on keeping the customer front and center whether you need to refocus on customer service, create better content to educate your customers, or put the customer at the center of every business meeting. Check these out:
1. 40 Eye Opening Customer Service Quotes by Ekaterina Walter
Keeping your customers happy and coming back is a high priority in all business, but even more so for small businesses. Here are some great, inspiring quotes about customer service to keep you motivated.
http://www.forbes.com/sites/ekaterinawalter/2014/03/04/40-eye-opening-customer-service-quotes/
2. 5 Business Goals of Content Marketing by John Hall
Setting goals with your content marketing strategy is crucial for making it successful. Not only will these goals give you something to shoot for, but they are also a reminder that content marketing has boundaries and limitations, so don’t set lofty goals that you can’t reach.
3. The Man With the Folding Chair by Don Peppers
I loved the concept behind this article. Asking yourself what your customers would think if they sat in your meetings is a great, eye opening way to always keep the customer in mind.
Happy reading and have a great weekend!